Irene Publishing publishes books to promote peace through peaceful means. I have overall responsibility for the publishing house’s brand, spanning web and e-commerce to content flows, distribution, and international publishing. In this role, I spread Irene’s message of peace, prioritizing initiatives based on business goals, limited resources, and core values. I lead content production from idea to final delivery: planning, interviewing, and producing author conversations that are published on YouTube and used in marketing and newsletters. I also own the newsletter workflow across multiple markets and languages, with responsibility for planning, audience adaptation, and continuity.

For international sales, I manage publishing and quality assurance of English-language titles via Lulu and Amazon, translating technical and editorial requirements into functional products. I also produce e-books based on existing titles, including works about the war in Ukraine, with a focus on accessibility, accuracy, and long-term maintenance.