Cover letter
I am an experienced digital product owner and builder. My strongest work is taking a complex product area, working out what the user is actually trying to do, and driving it from idea to shipped, then improving it after launch.
That is my job today. As Digital Product Owner at Irene Publishing I run a combined product owner and project manager function: I set priorities against business goals and hard resource limits, and I translate technical and editorial requirements into finished products for international sale via Lulu and Amazon. Before that, I started a company with two colleagues and later ran Atlas Digital on my own, where I scoped client projects, wrote clear requirements and acceptance criteria, set deadlines, and followed up continuously with contractors across Stockholm, Gothenburg, Tokyo, and San Francisco.
Stockbroking is not an unfamiliar domain. I built a TradingView indicator in Pine Script that visualises moving averages across six timeframes, from one minute to monthly, in a single view, so I have sat with the real problem of turning dense market data into something a person can act on quickly. I have also worked through e-commerce, payments, and digital ownership, including a seven-part series on minting my own tokens, and I follow the space closely.
I work data-driven. At the National Centre for Mathematics Education I used analytics to decide what to improve, which brought bounce rate down and retention up, and I grew a newsletter to 5,000 subscribers by treating it as a product with metrics rather than a task. I am comfortable with metrics, experiments, and post-launch learning, and I make the trade-offs between speed, user experience, compliance, and operational complexity rather than avoiding them.
I work with engineering, not around it or behind a process. I have updated game codebases in Xcode, I write my own WordPress plugins, and this year I revived a decade-old mobile game, which meant root-cause debugging in legacy code I did not write, then driving the whole chain through App Store compliance, localisation into fifty languages, and publishing. I also co-wrote a working process model together with six developers, because a shared way of working only sticks if everyone understands the reasoning.
AI is not a buzzword for me in this context. I run local and self-hosted language models, including manually quantising one to get it running, and I have built my own tooling around AI workflows rather than only using finished products. I work with a strict habit of verifying every output against real data instead of trusting it, so I have seen up close where a model is strong and where it quietly gets things wrong. For an AI stockbroking product, that instinct matters.
I start from the user problem, not a feature list, I can decide with incomplete information and correct course after launch, and I am careful to be clear about what changed because of my work versus the wider team, because vague impact claims help no one.
I work in Swedish and English every day, and my degree is in interactive media with user testing and iterative work at its core.
One thing I would want to get clear on early is which decisions in the investing journey users most want the product to make for them, and which they want to keep, because that line is where trust in an AI stockbroking product is built or lost.
Please have a look at my recommendations from former colleagues and managers, mostly from the University of Gothenburg. I think they capture how I work with a team: linkedin.com/in/andreas-wieslander.
I hope we get the chance to meet and talk more about how I can contribute!